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How to Increase Your Business Revenue Through Google Ads?

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Do you want to generate an ample amount of revenue out of your online business? If yes, then you must be aware that digital marketing is the best way to do so. It isn’t easy to market online with competition being global but it’s not impossible as well. There are many ways to go about digital marketing: SEO optimization, Content Marketing, PPC Campaigns, Social Media Marketing, etc. But it is important that you do not get overwhelmed or influenced by any of them. Assuming you have a prodigious amount of budget and need o strike a balance between your marketing, product expenses, and return on investment, you need to have short term and long term marketing plans. While you get advantages sometime later out of your SEO and Content marketing campaigns, it’s wise to have an allotted portion of your marketing budget for PPC services . This study from Word stream say that the top 3 paid ad spots from the Google first page get 41% of the clicks . This means that apart from these paid sp