Biztech Consulting & Solutions

Do you want to grow your Business? Of course, you do. The actual question that keeps going in your mind back and forth like a pendulum is how you do that? While there is a plethora of tactics, ideas, strategies in your head, sometimes it becomes hard to decide the starting point? What do you focus on? Especially in the ever-growing IT industry where new businesses and entrepreneurs are booming every day, your business should leave a powerful impact on customers to become successful. When you own a business you might be working with multiple companies that handle your business operations from development to marketing. As they have their own specialties. But there will be instances where your web partners will have to collaborate on multiple projects and keeping them aligned can be a bit trickier for you. Sometimes their methodologies might not match with each other creating conflict which can delay your projects. Your development team might not agree with the suggestio...

The move to the internet happened years ago. We have come a long way from performing simple tasks like sending electronic email to having complex e-commerce stores for everything that we could possibly need. Electronic stores range from small niche stores to large ones that sell everything. It is a market that is ever expanding. If you are looking to get into the e-commerce business, there is always space. However, that does not mean that it doesn’t require effort. You have to take a lot of crucial steps before you can have an online store up and running. Once you decide what products you want to sell, how much product customization you want to offer, your business strategy and your team, the last & very important task left to do: the actual building of that store. And building an online store is no easy task. First, you have to figure out what platform you want to build your e-commerce store on, and there are plenty of great options for that, like Magento, Odoo, Shop...

An e-commerce store is, after all, a store. When you are walking down a street full of shops that sell clothes, which one are you most likely to go into? Which is the shop that you choose to spend your money at when more than 3 look the same and seem to sell the same clothes? There are companies that sell the same designs at a number of stores, but you can go to only one of them. And according to your taste and experience, you pick one store and you keep choosing it over any other shop. Ever wondered why that is? It is because you went to all of them and your experience at one, was superior to the others. The products were displayed better, the decor was both efficient and pleasing to look at, the prices were comparatively lower and several other factors. The thing you have to understand is that all of this also applies to a virtual store. As a customer, when you go on to a website to shop, you want it to cater to all your needs. The virtual store, just like a brick and morta...

A customer relationship manager is one of the most basic requirements for any business to function smoothly. So, it would be much better to have something that small businesses can also use as they don’t have much monetary freedom. That’s where open source software comes in. SuiteCRM, born out of Sugar CRM, is the best open source CRM available in the market. First and foremost, it is available at no cost. Another neat feature is that you can access the source code of Suite CRM. So, you can tweak to suit your needs. The open source community is very active and they come up with the necessary features when demand for them rises and in turn, Suite comes out with regular updates by bundling a few of the new features or fixing bugs, every time. The latest major update that SuiteCRM has come up with is SuiteCRM 7.11.  Let’s walk through some of the new features in this software update and understand how they can be useful to the business owners: Bi-directional sync...

When you are looking to create an ecommerce store, there are a number of steps that you have to go through. You have to figure out what you are going to sell, where you will source it from, who your shipping partner will be, how much you can spend on the whole operation, how many staff members you will need, how to build the e-commerce store, etc. It can be overwhelming when you figure out that you have to go much deeper into each of these steps to get the value for your buck. Once you have done all the ground level work, you have to turn your attention to your website. While it is not your main product, it enables the selling of your products.  Therefore, it is important to make it efficient, user-friendly and multi-device responsive. All of this sounds pretty normal, but to execute it, is much more difficult. Out of the many options you have of the e-commerce platforms, like Odoo, Shopify, WooCommerce, Magento, etc., Magento is the top of the class. ...

Last year (2018), Adobe acquired Magento for a whopping $1.6 billion . Adobe is recognized for its creative cloud suite of products which includes Photoshop, Lightroom, Illustrator, etc. But they are not stopping at that. They have stepped into the enterprise software industry with Magento. They have quite an impressive stack of enterprise software that helps businesses with their marketing and data analytical tasks. With their acquisition of Magento, it seems like they might be focusing in on their products in line with the e-commerce business. Magento was already a big name in the e-commerce market even before Adobe acquired it. But we are sure that this take over is bound to see some of the most interesting updates Magento has seen since its conception. If you are on this blog, then you might already have a store on either Magento 1 or Magento 2. Or you might be making a decision about whether to invest in Magento or any other e-commerce platform. As we said earlier, Magen...

A quote, from one of the most famous writers George R.R. Martin, goes something like “Every flight begins with a fall.” This is from the world-renowned series “Game of Thrones.” I am sure you’ve also binge watched it just like us. Don’t worry, this blog post is not about crazy GOT theories. The reason why we chose this quote was how well we, as a consultant online marketing company, could relate it to the Marketing field and its activities. With Marketing, there is no telling if the current strategy would work better than the last one. There’s reliable data, of course, but the rate at which the market is changing; every strategy has some or the other unpredictable elements. The field of marketing has changed drastically during recent years the way technology has engulfed the wider area. Because of the rise of technology, every industry has experienced transformations ― durable products, financial industry, food industry, and many more. The same way, the technology...